The more backlinks you have that help tell your business story, the better your SEO potential. These links from other websites to your website are called backlinks. A lil connection from a buddy that says “Yep, this tooter is the best horn man in town”.Īnyway. When other websites link to your website, it’s like a digital stamp of approval. You have no idea how proud I am of that analogy. If nobody backs you up, you’ll just be tooting your own horn in an empty orchestra pit.
You can build the very best website on the planet – a website that says exactly what your customer needs to hear, in a precise and tidy format that Google can read and understand so dang easily. This means writing plenty of text, and making sure that text explains exactly what you sell, who it’s for, why someone should buy it, and how to give you some dolla dolla. Now without further ado, here’s the 7 free SEO tools I check when someone tells me their SEO sucks. When you are creating content and managing your small business’ website – ya gotsta please the real life humans who you want to be your customers. These SEO tools are all simple robots following pieces of code that help us work out what we need to do to please a much more complex robot. It’ll give you heaps of insight and a list of simple actions to take to improve how highly and how often your small business appears in Google searches. It’s good practice to run your own website through my favourite SEO tools or their alternatives regularly. I will not be doing it after this blog, because now y’all are on to me 😅 🚨Īnyways. Now I like to pretend my boundaries are hella healthy and I defo don’t do excessive work for free – but when I get an email, DM or comment from someone who is totes struggling with their organic traffic, you can bet your butt that I will be running it through one of more of these SEO checkers & tools because I NEED AN ANSWER. When a small business owner tells me their SEO is bad, I NEED to know the answer.
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